Goods Move Fast. Intelligence Should Move With Them.

GPS can tell you where the vehicle is. Ithina connects location, physical goods, execution and custody — bringing intelligence into the final metre of the journey. Powered by real-time intelligence, our Custody Trace and Cold Chain Compliance Agents work together with connected tags and sensors to keep every handoff and every temperature on the record.

A delivery van and warehouse dock linked by location, tote and custody signals

Challenges

The Blind Spot Isn't The Road. It's Everything Inside The Vehicle.

  • A fleet map beside a loaded van, the cargo inside unaccounted for

    Knowing the vehicle location isn't enough.

    Fleet telematics can provide vehicle location, but they don't necessarily provide visibility into where individual cargo is inside the vehicle.

  • A worker searching a van full of identical totes at a delivery stop

    Finding the right tote takes time.

    When multiple totes are loaded into a vehicle, identifying the right one at a delivery stop can become a manual search.

  • Totes being staged in route order against a multi-stop delivery plan

    Loading can become a sequencing problem.

    Totes need to be organised according to delivery routes and stops so the right items remain accessible at the right destination.

  • An arrival event at a delivery address triggering the next workflow step

    Arrival needs to trigger action.

    Knowing that a vehicle has reached its destination is only useful when that event moves the next stage of the delivery workflow forward.

  • A doorstep handover being verified against the order on a handheld

    Delivery needs more than a GPS coordinate.

    A delivery event may require location, order, handover and verification signals to establish that the correct physical handover took place.

  • A fragmented paper trail standing in for a continuous custody record

    Custody can become difficult to prove.

    Without connected handoff and delivery records, proving what happened to a shipment depends on fragmented evidence rather than a continuous operational record.


Solutions

Connect The Journey. Prove What Happened.

Ithina connects physical movement with operational intelligence, helping teams track goods through each stage of the journey and act on the moments that matter.

AI Agents

Custody Trace

Every container is tracked zone by zone, with each handoff confirmed and signed. Supervisors can pull the complete history of any batch — every station, person and timestamp — in 30 seconds.

Explore Custody Trace
A custody handoff being signed at a dock, the batch history resolving behind it
  • Worker checking a refrigerated pallet while the agent confirms it is within range
    Logistics AI Agents

    Cold Chain Compliance

    Maestro tracks every moment a product spends outside the cold zone and automatically builds the compliance record, helping refrigerated operations maintain visibility without relying on manual tracking.

    Explore Assistant

Where Ithina Fits

Where The Road Ends, Ithina Starts Getting Specific.

Port, road and dock traced by a line of movement milestones, with a controller following a delivery on screen

Ithina Maestro

Sense The Journey. Decide In Context. Execute At The Edge. Learn From Every Outcome.

Ithina Maestro connects the physical movement of goods with the intelligence needed to act on what is happening in real time.

It brings together signals across warehouse, transit and custody workflows, helping teams move from knowing where something is to knowing what needs to happen next.

Explore Maestro
Ask Maestro goal composer inside the Ithina web application

How Maestro Works

  • Sense

    Ithina captures physical signals through location-aware endpoints, tags, sensors and connected devices.

  • Decide

    Maestro analyses the available signals and applies reasoning to determine what needs to happen next.

  • Execute

    Ithina Command and the physical edge turn approved decisions into operational action — from identifying a tote to triggering the next workflow.

  • Learn

    Every decision and outcome feeds the closed loop, allowing the intelligence layer to improve its understanding over time.


Customer Story

From Warehouse To Doorstep, The Journey Should Be Traceable.

Movement Intelligence

Ithina's logistics workflows connect tote identification, in-vehicle positioning, arrival detection, order handover and proof of delivery into a connected execution flow.

Explore The Customer Story
Two store colleagues comparing information on their devices

Proof of Performance

Visibility Is Useful. Execution Certainty Is Better.

  • ~10 cm

    Ithina Pinpoint is positioned at approximately 10 cm precision within its physical-location capabilities.

  • 30 seconds

    Maestro Custody Trace can provide the complete custody history of a batch in 30 seconds.

  • 50M+

    Ithina's investor deck states that 50M+ endpoints are already deployed globally, creating an established physical infrastructure base.

Intelligence Beyond Logistics & Transportation

Intelligence Beyond Logistics & Transportation.

The same intelligence and execution architecture extends beyond the factory — connecting retail, warehouse operations and goods in motion through the physical edge, intelligence and command.

  • Convenience store counter and chilled display

    Retail

    Bring intelligence to the shelf edge, connecting real-time retail signals with pricing, margin, planogram, perishables and promotional decisions.

    Learn more
  • Two engineers reviewing production on the factory floor

    Manufacturing

    Bring execution intelligence to the production line, where replenishment, changeover and custody decisions happen.

    Learn more
  • Loading bay with pallets and delivery trucks

    Warehousing & Distribution

    Connect inventory visibility with guided picking, validation and physical execution.

    Learn more

Products

The Technology That Makes The Final Metre Visible.

An Ithina IL-37 locate tag showing a reference and stock count

I Locate

Provides zone-level location intelligence and supports movement workflows, including tote positioning inside vehicles.

Learn more
An Ithina IP-18 pick-to-light module

I Pick

Uses illuminated tags and guided workflows to help workers identify and retrieve the correct physical item or tote.

Learn more
An Ithina T Series package tag lit green

T-Series Tags

Designed for packages in vans, T-Series tags help reduce searching time in movement-heavy environments.

Learn more

FAQ

Frequently Asked Questions

The decks position Ithina around the whitespace between warehouse systems and fleet telematics: telematics can provide vehicle location, while Ithina adds cargo visibility, worker execution guidance and custody.

Make Every Movement Accountable.

Know where the goods are. Guide the action. Prove the handoff.