Sub-1 GHz.
Maximum Range.
Coverage. Battery Life.

Built for challenging store layouts where coverage, penetration and battery life matter.

<1 GHz

RF frequency band

10 Years

Battery life

Sub-second

Response time

4-Color

Full-graphic ESL

Let's Connect
An Ithina C Series electronic shelf label showing a headphones price

Performance

Built For Coverage That Goes Further

C Series is designed for environments where wireless coverage and battery life are critical.

Travel Further

Sub-1 GHz RF travels further while using less power.

Penetrate More

Penetrates through obstructions in even the most complicated store layouts.

Last Longer

Provides the best possible battery life, with up to 10-year battery life stated in the supplied deck.

Stay Clear

No interference from neighbouring 2.4 GHz networks such as Wi-Fi and Bluetooth.

The Hardware Profile

Built For The Hard-to-Reach Shelf.

C Series ESLs are intelligent endpoints designed for pricing and product information in retail applications.

An Ithina C Series label showing a multi-page asset tag layoutThe back of an Ithina C Series label showing its product markingsAn Ithina C Series label seen head-on, its LED lit beside the price

  1. Programmable Memory

    Multiple pages of memory for information such as pricing and inventory.

  2. Flexible Label Design

    Freeform label design supports combinations of text and images, including QR codes and manufacturer logos.

  3. RGB LEDs

    RGB LEDs provide visual indication.

Technical Infrastructure

Built On A Sub-1 GHz Foundation

C Series uses a frequency band under 1 GHz to provide long-range communication while using less power.

  • Long-range, deep store penetration.
  • Sub-1 GHz RF that travels further while using less power.
  • Penetration through obstructions in complicated store layouts.
  • No interference from neighbouring 2.4 GHz networks such as Wi-Fi and Bluetooth.
  • Up to 10-year battery life.
A supermarket shelf edge priced by C Series labels

The C Series Family

One ESL Platform. Built For Challenging Store Layouts.

Sub-1 GHz ESLs and media displays: full-graphic screens in 3 and 4 colours, programmable memory, and support for dynamic content, promotional badges and compliance alerts.

C-16

Display Size
1.6”
Display Type
4-colour BWRY E-paper
LED
Addressable RGB LED
Pages
Up to 9 pages
Download C-16 Datasheet
An Ithina C-16 electronic shelf label

C-21

Display Size
2.1”
Display Type
4-colour BWRY E-paper
LED
Addressable RGB LED
Pages
Up to 9 pages
Download C-21 Datasheet
An Ithina C-21 electronic shelf label

C-27

Display Size
2.7”
Display Type
4-colour BWRY E-paper
LED
Addressable RGB LED
Pages
Up to 9 pages
Download C-27 Datasheet
An Ithina C-27 electronic shelf label

C-29

Display Size
2.9”
Display Type
4-colour BWRY E-paper
LED
Addressable RGB LED
Pages
Up to 9 pages
Download C-29 Datasheet
An Ithina C-29 electronic shelf label

C-42

Display Size
4.2”
Display Type
4-colour BWRY E-paper
LED
Addressable RGB LED
Pages
Up to 9 pages
Download C-42 Datasheet
An Ithina C-42 electronic shelf label

C-74

Display Size
7.4”
Display Type
4-colour BWRY E-paper
LED
Addressable RGB LED
Pages
Up to 9 pages
Download C-74 Datasheet
An Ithina C-74 electronic shelf label

Technical Infrastructure

View Technical Specifications

Wireless Frequency
Sub 1 GHz
Display Hardware
Full-graphic display
Display Colors
3 & 4 colors
Memory
Programmable
Content
Dynamic content, promotional badges and compliance alerts
IoT Compatibility
High compatibility with IoT devices
Transmission
Long-range
Store Penetration
Deep store penetration
Remote Transmission
Reliable Remote Transmission
Power
Frequency band under 1 GHz means sensor nodes use less power
Interference
No interference from neighbouring 2.4 GHz networks such as Wi-Fi and Bluetooth
Battery Life
Up to 10 years

Agentic solutions

Explore AI Agents

Price-optimisation prompt over a store aisle, asking whether to match a competitor's drop
Retail AI Agents

Profit & Cash AI Agent

Identifies margin and cash-flow opportunities to improve profitability and working capital.

Explore Assistant
Price-markdown prompt over a store aisle, flagging 153 units expiring in seven days
Retail AI Agents

Perishable AI Agent

Predicts demand, reduces waste, and optimizes restocking of perishable inventory.

Explore Assistant
Misplaced-product prompt over a grocery aisle, flagging a toy boxed in among the tinned goods
Retail AI Agents

Planogram AI Agent

Optimizes shelf layouts and ensures planogram compliance for better product visibility and sales.

Explore Assistant
Promotion prompt over a store aisle, offering a discount on a live flash deal
Retail AI Agents

Promotional Assistant

Uses shelf intelligence to identify planogram issues and support corrective action.

Explore Assistant

FAQ

Frequently Asked Questions

C Series is Ithina’s Sub-1 GHz ESL technology, designed for maximum range, coverage and battery life.

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